Product management portfolio
Taste is a product skill. So is shipping.
I'm Anuraag Burman, a product leader in Singapore. For ten years I've worked on the moments where money changes hands - subscriptions, fintech, loyalty, incentives - first as a founder, now at Delivery Hero / Foodpanda across APAC and Europe.
I also build, hands-on. RAG pipelines in production, agentic workflows that act on their own, open-source infrastructure that other people's AI now runs on. I started my career as an architect and never lost the habit of making things - because building the thing yourself changes how you decide what to build.
Delivery Hero / Foodpanda
Subscriptions, Loyalty & AI
Singapore · APAC & EU · Oct 2021 – present
A series of small decisions, each pulling me deeper into the AI ecosystem and expanding what I could build on my own.
AI became the operating system
Made AI part of daily product work - Claude, ChatGPT, and custom Gemini Gems embedded into specs, analysis, and stakeholder work. Then shipped the first working product with Lovable and Replit, and formed a clear thesis on which tools are for exploration and which are for production.
From pages to components
Built thewaypoint.ai on a component architecture with 21st.dev. The mental model shifted from designing screens to composing systems of reusable parts - the same shift that separates one-off builds from products.
AI at enterprise grade
Shipped the Subscriptions Knowledge Base on GCP Vertex AI with Auth0 SSO — a live RAG system serving a real support organisation. Retrieval pipelines, serverless hosting, and multiple models orchestrated in one product.
Building the stack AI runs on
Shipped PortfolioIQ end-to-end — Supabase, Redis, live market data, deployed on Vercel — then went a layer deeper: an open-source MCP server connecting Claude to Calendar, Gmail, Tasks, and Reminders. TypeScript, Swift, OAuth2, security-first, MIT-licensed.
Systems that act, not just answer
First agentic pipeline in production: Gemini Flash classifies incoming support tickets and routing decisions execute in under 3 seconds, with human review reserved for low-confidence cases. AI moved from answering questions to doing the work.
Each project started with a question that mattered to me as a product leader. Tap any card to explore.
New builds added as they ship.
Where strategy meets building
Four industries, three countries, two companies co-founded, and one consistent pattern: read the market, identify the highest-leverage problem, and move decisively.
A decade of product work across industries and stages
Eur 150M+ GMV in subscription strategy. 36% churn reduction. A 30-point conversion swing. EUR 60M in cost savings. Wallet adoption from 3% to 27% order share. 99.8% payment reliability.
Startup instincts inside a scaled organisation
Two companies co-founded before Delivery Hero. In a startup, you build the thing yourself. In a large org, you align engineering, design, data, ops, and regional stakeholders around a shared outcome. Both require clarity.
AI as a genuine capability, not a talking point
Six projects built, five in production. Enterprise RAG. Full-stack SaaS. Open-source MCP server. The progression from using AI to building the systems AI runs on creates a different kind of product intuition.
Velocity that comes from clarity
PortfolioIQ: concept to deployed. Knowledge Base: Turkey launch to platform-wide. MCP Toolkit: frustration to daily open-source tool. Clear specs, right tools, knowing what to decide now vs defer.
Let's connect.
Always happy to talk product strategy, AI-native development, or building at the intersection of product and engineering.